Mi Mariscal
Latin America's first end-to-end software for territorial electoral campaigns

From contacts to real votes.

Every door knocked, every promise made and every dollar spent on the ground: with a name, a time and a place. One platform, the same day it happens.

Request a demo See why it exists No commitment · We show it with real data
Mapa esquemático de un territorio: las manzanas ya trabajadas aparecen resaltadas y una ruta atraviesa el sector
Covered today Pending Team on route
Nothing is reported blindEvery record is born with its proof
Nothing gets lostFrom the first handshake to election day
Nothing stopsWorks with no signal and no land registry
Why it exists

You are not running your campaign. You are running what people tell you.

And what they tell you arrives late, arrives rounded up, and arrives from the person with the most to lose if it were true.

01

You are billed for visits that never happened.

Someone filled a hundred forms on Sunday night, at home, with names off a list. You pay for it all the same, and you find the hole on election day — when those houses don't turn out.

02

The woman who asked you for something in March never hears back.

She told a canvasser who has since left, it stayed in a notebook nobody ever typed up, and in October she remembers perfectly well that you promised and never came back.

03

Your ground game looks huge on paper and evaporates on election day.

The weekly numbers looked great. The problem is nobody could check them, and by the time it shows there is no time left to fix anything.

The answer

Ground work, turned into decisions the same day.

Mi Mariscal is not a dashboard someone fills in at night. It is what is happening in your territory while you are looking at it.

See where your people are

Every team on the map, live, and the ground they covered today. Stop asking over the radio and stop trusting Friday's report.

No more running it blind

Know what your territory is asking for

Thousands of loose comments turned into an agenda ranked by what is actually worth solving first. Not by who shouted loudest.

Your platform, written by the voters

Go back to every single person

On the channel they already use, remembering what was promised. Nobody gets the same message twice, and nobody goes unanswered.

All your follow-up, in one place
How it works

A contact is worth nothing if it stays a contact.

Here every step is hooked to the next one. That hook is the whole product.

Step 1

The door gets knocked

The team records the resident right there, with or without signal.

Step 2

The proof stays

That record is born with the place, the time and who made it.

Step 3

Someone listens

What that person asked for is written, sorted and assigned.

Step 4

Someone answers

You reach back out knowing what was promised, and when.

Step 5

They turn out

On election day you know who to pull, where they vote and who answers for them.

That is what turns a handshake at the door into a vote in the box.

What nobody wants to tell you

Your campaign's money goes on people walking. How much walking happened?

It is the most expensive question in an electoral campaign and until now it had no answer. Now it has one, house by house.

Every record carries its proof Where, when and by whom. Not a report — a fact.
You see the route, not the total The ground each team actually covered today, on the map, with nobody in between.
What you pay for is backed up One by one. And whoever works hard can prove it, which is the other half of this.
The team knows from day one And that alone, without saying another word, changes how the ground gets worked.
Yes, it works in your territory

Born in the field, not in an office.

With large teams, bad coverage, neighborhoods with no street names and deadlines that do not move. The usual excuses are already solved.

“There's no signal in that neighborhood” The team records with no coverage and it all uploads on the way back. Nothing is lost.
“There aren't even addresses there” It works from the district to the block and from the block to the door, with no land registry.
“My structure has five levels” Everyone sees their own part. A zone lead sees their zone; nobody sees the whole operation by accident.
“My campaign is not like anyone else's” Forms, categories, criteria and priorities change from the panel, with no coding.
“What about people's data?” Consent, a trail of who saw what, and deletion on request. Compliance is not a separate module.
“The campaign is over” Then governing starts, and it has the same problem. The platform keeps working just the same.
Who built it

Software does not win elections. Organization does. This is organization, written as software.

Mi Mariscal was not designed by a product team imagining what an electoral campaign looks like. It was designed by someone who has spent twenty years inside them.

20+ years in Latin American electoral campaigns Built by an electoral strategist, not by a software vendor.
Strategy, logistics and tracking Built from what an operation actually needs: how territory gets organized, how people move, and how you prove the work was done.
And for governing after you win An administration has the same problem and the same potential crises: hearing what is happening on the ground before it blows up.
Part of a full stack A family of solutions built to win elections and to govern facing the people who voted.
The stack

The head and the feet, from the same author.

Mi Mariscal works on its own. But few campaigns have both — the one who knows what to say and the one who checks it was said — running on the same information.

Mi Mariscal The feet: the territory The street, the team, the resident and what they ask for. It turns ground work into information you can use the same day.
Cerebro The head: the strategy The first hybrid strategist: human and artificial intelligence. Your strategy available to the whole team through automated channels, at any hour. It watches the agenda and your rivals, warns you when something moves, and judges every piece before it goes out.

One knows what has to be said. The other knows whether it was said, where, and to whom.

Brigadista Citizen response Conversations at scale on the channels people already use.
Influencer Digital listening and reputation What is being said, where it catches fire, and when to answer.
Investigador Measurement and audit Polling and control, so decisions rest on data that survives questions.
The next step

Request a demo. Bring your hardest questions.

We show it with real data, not with a slide deck. Half an hour and you decide.

  • We show you your territory, not a generic example
  • We answer what happens with no signal, no registry and no time
  • No commitment, nothing to install